The need for experts to facilitate the planning process.

Often the planning process is done in a haphazard manner, without a clear understanding of the “real” process. Planning groups think that hiring facilitators and experts is a waste of valuable resources. Some copy and paste old plans of other places without realizing that plans need to be site-specific and updated to the needs of the times. They cannot be simply copied. Plans are not cast in stone and need to be modified when changes occur in the social and environmental aspects or political structure in the community. It is vital that research and data gathering be initiated to provide the experts with a basis for the Situational Analysis. This tool provides the starting point in the planning process and point towards the desired future. Tools are used to identify priority sites and secondary sites and analyze the major and minor players in the industry (Stakeholder Analysis). Tools are also used to determine readiness level of the community for the changes that tourism will bring.
Experts are not only trained in the use of these planning tools, but they are also specialists in the facilitation process and are knowledgeable in contemporary strategies that had been tested in other places. Without professional guidance, the Plan Output may not represent the authentic preferred direction of the people. In the long run, this type of plan will not yield the optimum outcome and the desired future. Facilitation by experts on the planning process will ensure that the Plan is properly and professionally crafted and represents the common vision stakeholders.